By Donna Kelly

So, we just hit the 300th edition of The Local. That’s a pretty big milestone for a little local paper. Well, not so little. This edition is 104 pages. Massive.

It created a little bit of consternation at the office. You see, our printer can only do 80 pages – something to do with staples. So as we reached 72 pages of real estate, The Local side of things was looking a bit sad. Just 8 pages for all the news, well no news, just adverts.

I was reaching for a chardonnay when I realised there was a solution. Two publications. And insert House.Land.Home.Premium into The Local. Problem solved.

And that is how we are at 104 pages. Seventy-two of real estate and 32 of local news. No wonder I am tired.

So what do you write about in a column for such a noteworthy event? Hmmm.

I have decided to go rogue and talk about three of some of the most fun times in my career. All which happened while working on the Centralian Advocate in Alice Springs. A corker of a paper where, when I arrived, was told by the editor to park any “Mexican ideas”, which I think meant any progressive thoughts about indigenous issues. I kid you not. Anyway, racism aside, here are my three top fun times.

First, when we first arrived, (and of course Kyle came along) I was sent to the Camel Cup. Yep, annual event, good fun. But being youngish, and having no money, we looked at the beer prices and decided just one would have to do. But then we found the Media Tent. Free booze! (Remember, these are the good old/bad old days.)

So we got stuck in and then went to check out the races. And watched as a jockey fell off his camel and dropped a little pouch of something. Being kind, and street smart, Kyle collected it up and returned it to the jockey who then asked if we would like to partake of a little gunja. Why not? Of course, like Bill, we never inhaled.

Anyway, after a bit we wandered off, me still holding a glass of chardy, to try and find the way to the highway but eventually came across some Aboriginal people who kindly told us we were heading the wrong way into the bush and pointed us back to the road where we hitchhiked a lift in the back of a ute.

The driver dropped us at the Todd River and Kyle jumped out first, gesturing for me to follow. I leapt into his arms, a tad lighter at that stage of life, and he caught me, before we went hurtling down into the dry river bed.

Well trained, I jumped up, fullish glass still in hand and off we stumbled home to Caterpillar Court. Fun times.

Alice Springs was also Ground Zero for all the nutters in Australia. They headed for the local newspaper office to talk about their adventures and trips – on bikes, on pogo sticks, on unicycles (Sam is not a nutter), and even on ponies.

Luckily we had a young cadet, Crispin, and it was his job to take on all the people who thought they were the only ones to ever make the trek across the centre of Australia.

One day we had a couple come in who said they had spent the night on a space ship before their arrival into Alice. “Great,” I said. “Just one moment.” And I ducked out the back calling out “Crispy, one for you.” Only seasoned journos know how nice it is to duck shove a nut job.

Final story. A very nice female journo was talking to a contact who we all knew she fancied. She chatted and flirted over the phone as she sort of interviewed him and then finished the call – with – drum roll please: “All I need from you now is a headjob.” I kid you not. She looked like a deer in headlights, dropped the phone down and fell to the floor.

Being the deputy editor, I said she had to call back immediately and ask for a head shot. She refused. The story never ran. Just sayin’…

February 26, 2024 is the date of the 300th edition of The Local – in print and online – celebrated with a massive 104 pages of news, features, columns and real estate.

The first edition of the news magazine hit the stands on September 2, 2013. It was just 20 A4 pages, printed locally, with a distribution of only 500 copies.

The Local now covers the length and breadth of Hepburn Shire and beyond, keeping to its commitment of Connecting the Community.

Editor Donna Kelly said The Local was all about exactly what was stated on her email signature. Local journalism – it’s about connecting the community, sharing stories and telling the truth. On a good day -sometimes all at once.

“We started The Local because people told us there was a need for local news by local people – not news by those who lived in Ballarat, or even Sydney, and thought they knew what locals wanted,” she said.

“So we found a local printer and an InDesign program at a dodgy market stall – and off we went. No
business plan, no forward thinking.

“In fact we were going to publish monthly but we pretty quickly realised that people wanted the read and so the second edition was produced just two weeks later.”

Donna said the idea was to bring mostly good news “because we all turn on the television or radio in the morning and it’s all bad news”.

“We didn’t want to chase ambulances or spend days in courtrooms, or even hours in council chambers
working as minute takers.

“We talked to locals about what mattered to them, about good news, inspiring stories, all the great festivals we have and all the amazing people who live here in this fantastic community.

“And that worked. People wanted to read about that and then advertisers wanted to be in the paper because people were reading it. A win-win for everyone.

“We certainly don’t believe print is dead – we are online at tlnews.com.au but all of our printed editions
find their way out of our baskets – even taken home by people for their neighbours or to send to a friend or family member who has moved from the area so they can still keep in touch. That’s local. That’s relevant.”

General manager Kyle Barnes said he had been told many times, while working for another media outlet, that he should start something for the locals.

“Donna is a journo by trade and former editor and all that, and while I was a bit sceptical about starting up a publication we just bit the bullet and got it happening.

“Business cards and all that guff came later, we just jumped in at the deep end and gave it our best shot, and here we are at the 300th edition.

“I used to worry that we would run out of stories but Donna assured me that would never happen and it never has.”

Kyle said he wanted to thank The Local crew for their hard work and dedication.

“As any small business owner knows it’s all about who has got your back, and our crew has been just amazing. During Covid they went above and beyond and we could not have done this without them.

“And thanks also go to our advertisers. I hope everyone supports them because they are the reason you have a free read each fortnight.

“Our other motto is Love your Locals.”